Cheers to Some Exceptional Package Design

Packaging is no easy feat. Most people take it for granted because we are inundated with it from every angle in so many consumer categories. And coming up with fresh and original packaging concepts in the beverage industry is particularly challenging. The market is flooded with craft breweries and boutique wineries — never mind the…

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Magnificent Mural

It’s not unusual for art and commerce to collide. But it’s certainly not always as awe-inspiring as this arresting piece from Vienna, Austria-based package designer and artist Gerlinde Gruber. Priding herself in creating “specialized packaging designs highly inspired by their contents”, Gruber is more intimately familiar with the intricacies of product packages than the average…

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