Superb Typographic Structures

October 21, 2016

We love alphabet-based typography work (here and here), and artwork from everyday objects (here and here), so we are naturally drawn to this series, STRUCTURE x Type, by Indian design student Rigved Sathe. With form and structure in mind, Sathe created each individual letter from an object (or objects) corresponding to the letter. We love…

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Uber Branding Blunder

February 5, 2016

Just this week, Uber unveiled a global rebranding that not only strayed a bit from its recognizable logotype, but also introduced a rather detached set of app icons. Can’t say that we suffered from extreme design envy over the previous Uber logotype, but it was fine. While their new logotype seems like a step in…

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