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A Branded Event Experience That Brought Two Iconic Worlds Together

A COHESIVE VISUAL SYSTEM DESIGNED TO ENERGIZE ATTENDEES FROM INVITE TO IN-ROOM EXPERIENCE

When Disney and Warner Bros. brought together Barbie and The Bachelorette for a branded event, the opportunity was to create something immersive, cohesive, and instantly engaging.

We developed a unified visual system that carried from invitations through the in-room experience, ensuring every detail felt intentional, polished, and unmistakably on-brand.

Blending visual cues from both properties, we created a bold, high-energy look and feel that extended across signage, print materials, and interactive elements, keeping the experience cohesive and engaging from start to finish.

WHAT WE BUILT

  • Event brand identity & visual system
  • Invitation and digital touchpoints
  • Environmental graphics & signage
  • Interactive and experiential elements
  • Printed collateral and custom details

Impact

  • Created a cohesive, immersive brand experience across all touchpoints
  • Reinforced both brands through a unified visual system
  • Increased engagement through interactive and shareable moments

Key Experience Touchpoints

  • Custom event identity and lockup
  • Digital invitations and communications
  • Wayfinding and environmental signage
  • Interactive photo moments
  • Branded details (napkins, tags, giveaways)
  • Co-branded presentation materials
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Let’s make your next event an immersive experience.