Essence Digital Immersion Day Disney Ad Sales | Event Design | Barbour Design

Four Brands. One Seamless Brand Experience.

A full-scale branded event experience for Disney Advertising Sales' client meeting and mixer

Disney Advertising Sales (DAS) was meeting with Essence Agency in Seattle, WA, their T-Mobile® and Metro® by T-Mobile clients, and needed to make a powerful impression. They turned to Barbour Design. In a very short turnaround, we developed a cohesive branding system that allowed Disney, Essence, T-Mobile, and Metro to meld together organically, creating a seamless brand experience evidenced in every detail — from the formal meeting through the happy hour mixer that followed. The brands came away with a clear understanding of the power of their partnership.

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What we built

  • A complete event brand system unifying all four client brands across every touchpoint, from presentation templates to signage to décor
  • Environmental signage & branded collateral — welcome signage, wing stands, journals, branded cups, napkins, and custom logo cookies — turning every detail into a brand moment
  • Functional event materials including keynote templates, agendas, and placemat calendars that kept the day running smoothly with a consistent brand voice
  • End-to-end production management across large format printing, digital signage, and all physical materials from concept through timely delivery
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