Branding
Sophisticated and Striking Smoky Mountain Tourism Campaign
Tourism marketing is not something that we think of as terribly design-y. We just assume the process involves input from many people and interests, and therefor gets boiled way down from the designer’s original vision. But in the case of a Smoky Mountain Tourism campaign from several years back by Tennessee-based designer/creative director Shayne Ivy,…
Read MoreBarbour for the Win
We are thrilled to announce that the Barbour collection of awards has seen significant growth with the addition of several prestigious recognitions. See live announcement with links here
Read MorePumpkin Spiced Typography
You must admit, the “pumpkin spice” phenomenon that has taken over in recent years may be getting bit out of hand. We find premature pumpkin spicing particularly offensive (as does this guy)… we do not need pumpkin spiced anything in August! In any case, with the autumnal flavors creeping in, so do all the colors,…
Read MoreRemarkable Visual Recipes
We have a certain fondness for Scandinavian design; what’s not to love when functionality and simplicity converge? These characteristics extend through many facets of design, including architecture, furniture, household objects, and, of course, photography and graphic design. So it’s no wonder we’re so taken with this series of photographs by Danish photographer Mikkel Jul Hvilshøj.…
Read MoreLove It or Hate It, CNN Sans is Here
No matter what you think of CNN’s new corporate font, aptly named CNN Sans, CNN’s investment in not only the font itself, but this humorous, highly-produced video touting its attributes seems like a win for those of us who hold the value of typography in the highest regard. As far as we’re concerned, increased awareness…
Read MoreUber Branding Blunder
Just this week, Uber unveiled a global rebranding that not only strayed a bit from its recognizable logotype, but also introduced a rather detached set of app icons. Can’t say that we suffered from extreme design envy over the previous Uber logotype, but it was fine. While their new logotype seems like a step in…
Read MoreCrowning Culinary Photography Achievements of Mathieu Lévesque
The work of Montreal-based Mathieu Lévesque is, quite simply, a masterclass in food photography. We are in awe of Lévesque’s ability to apply his own creative vision to everything he (re)touches. His attention to detail is remarkable. And the wit and whimsy present in so much of his work elevates it to the next level.…
Read MoreCoca-Cola’s Historical Branding Move
Bucking tradition, and just about every rule in a marketer’s playbook, global powerhouse brand Coca-Cola has taken a bold stance on topic du jour: equality and prejudice. In observation of the month of Ramadan in the Middle East, Coca-Cola has, for the first time in its storied 129 year history, stripped its cans of its…
Read MoreTo Pluto and Beyond
Given the late breaking, historical news that a NASA probe, launched some nine and a half years ago, and traveling an astounding 3 billion miles, has finally reached Pluto just hours ago, we thought it fitting to showcase this series of custom astronomy logos by Berlin-based designer Jonas Söder. We love Söder’s style here, sort…
Read MoreLogo-Recreating Calligraphy King Seb Lester
So, we stumbled upon this viral video recently, and were in complete awe. You will be too, if you haven’t seen it already, guaranteed. It made us ponder the irony of being so taken with corporate logos carefully drawn by hand, even though that’s exactly how they were developed in the not so distant past.…
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