Packaging is no easy feat. Most people take it for granted because we are inundated with it from every angle in so many consumer categories. And coming up with fresh and original packaging concepts in the beverage industry is particularly challenging. The market is flooded with craft breweries and boutique wineries — never mind the…

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Great, mind-blowing, innovative packaging is rare, and this gem is certainly in a class all its own. Canadian firm Hired Guns Creative was tasked with creating unique brands of several beers for a local craft brewery, Longwood Brewery. While the design of each beer is pretty exceptional, one really stands out. HGC not only named…

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Young Serbian designer Tamara Mihajlovic has some impressive skills. Her student work for a luxury honey brand, of all things, is really, really good. From the container, to the logotype, to the typography, to the name, this project is well conceived and beautifully executed. Mihajlovic is a designer to watch. Via Behance

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UK promotional/gift products company Hundred Million has hit the nail on the head with one particular niche product (catering to design geeks like ourselves, of course): CMYK Playing Cards. It’s actually a wonder that no one has developed these before, but from what we can see, Hundred Million did a bang up job translating traditional…

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This is just way too good not to share. Brand design consultancy Equator Design recently brewed and packaged this limited run of pale ale as a self promo. Looks amazing. From the debossed labels to the handcrafted wood boxes, we are in awe. Via thedieline.com

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The holiday shopping season has officially begun, and we are reminded how much untapped marketing potential is right in our hands. We at Barbour had seen many of these great shopping bags some time ago, and are inspired by these European designs. Would love to see U.S. retailers kick up the shopping bag creativity. Via…

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We at Barbour do not fancy ourselves industrial designers, but with a certain fondness for Japanese cuisine, we find this to be an excellent concept. Aptly named “Spoonplus”, it’s a hybrid between chopsticks and a spoon designed by Paris-based designer Aïssa Logerot. Not only can you pinch/pick-up with the chopsticks and scoop with the spoon,…

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In an effort to showcase potential ESPN partnerships, the Barbour team recently designed these custom labels as a gift to marketing executives. They mimic the actual packaging, but with ESPN branding. A really fun project that was well received.

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Paris-based illustrator/design Julien Canavezes worked with German ad agency Jung von Matt on this fantastic campaign for Ricola. This special release of the popular Swiss brand of cough drops, The Ricola Music Edition, turns the drops into the heads of suffering singers. Each throat appears to be constricted, but when you unwrap the cough drop,…

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Some packaging is simply just fun, as is the case with this series of fruit juice packaging. Not sure how banana juice tastes, but Japanese industrial designer Naoto Fukasawa certainly makes it look enticing with his thoughtful design. “Materials are not the mother of design,” says Fukasawa. “Materials and means are the result of thinking…

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