Runway Meets Center Court

February 13, 2021

It’s Fashion Week. But the latest trends aren’t always found on the runway. We went deep into the archives to dig up some of our vintage projects for ESPN The Magazine.

In 2013, we designed ESPN The Magazine Style…Button up, the first edition of The Mag’s style book to promote its sports-meets-entertainment initiative, fashion-forward vision, and access to influential athletes. The sexy 12 x 12 book featured clean image-driven layouts and sleek editorial photography to convey The Mag’s marketing message in a sophisticated, upscale way.

Sports is entertainment, culture & style—the key message behind the 2014 edition of The Mag’s Style Book we designed the following year. The book followed the first edition’s grid structure intermixed with a vivid color palette and modern style to showcase a curated selection of the most stylish images from The Mag’s editorial library.

Recognition:
2015 Hermes Gold Award
2015 Communicator Silver Award of Distinction