Hidden in Plain Sight

Pointillism, a painting technique in which distinct dots of color are applied in patterns to form an image, dates back some 130 years, though the technique is actually analogous to four-color CMYK printing process and RGB displays we designers are all too familiar with. Some of the most notable artists who have employed this technique…

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Uber Branding Blunder

Just this week, Uber unveiled a global rebranding that not only strayed a bit from its recognizable logotype, but also introduced a rather detached set of app icons. Can’t say that we suffered from extreme design envy over the previous Uber logotype, but it was fine. While their new logotype seems like a step in…

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