Posts Tagged ‘innovation’
CANLOVE: Upcycled Spray Paint Can Art
Love is in the air on this Valentine’s Day, but Los Angeles-based artists DJ Neff and Paul Ramirez promote a different kind of love. Started in 2011, this collaboration has blossomed into a full-fledged non-profit organization, CANLOVE, whose mission is to upcycle otherwise discarded or abandoned spray paint cans. Over the years, they have saved…
Read MoreOK Go’s Revolutionary Music Videos
Just when we thought the golden age of music videos has passed and true innovation was practically impossible, enter Los Angeles-based pop/rock band OK Go, who have made a reputation for music video ingenuity again and again. Their latest two videos, “Upside Down & Inside Out” and “The One Moment” (both released within about the…
Read MoreCoca-Cola’s Historical Branding Move
Bucking tradition, and just about every rule in a marketer’s playbook, global powerhouse brand Coca-Cola has taken a bold stance on topic du jour: equality and prejudice. In observation of the month of Ramadan in the Middle East, Coca-Cola has, for the first time in its storied 129 year history, stripped its cans of its…
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